Fairy’s Safety Promise
At Fairy, safety is at the heart of everything we do. As part of the P&G family of brands, we build on over 180 years of consumer trust; a commitment upheld by a team of more than 500 scientists and experts. This article outlines the three core commitments we make as part of our Safety Promise.
Safety is designed in, not added on
This means safety is never an afterthought; it is intrinsically designed into every product from the very beginning. Every ingredient has a specific role to play and is used at an optimal concentration to ensure safety, brilliant cleaning performance and that consumer value is met. We assess each ingredient’s properties and how you will be exposed to it in the real world, then we apply conservative safety margins to determine the safe use level. [Link to article #3 - How We Ensure Fairy Products Are Safe For Consumers].
Fairy's safety procedure
- Initial assessment: Every ingredient and final formula undergoes a rigorous evaluation using the trusted, four-step risk assessment process developed originally by the U.S. National Academy of Sciences (National Research Council, National Academy Press, 1983) and updated by the U.S. Environmental Agency in 2009: Science And Decisions: Advancing Risk Assessment (NAS Final Report) | IRIS | US EPA.
- On-going vigilance: Our work doesn’t stop once a product is on the shelf. If new scientific information emerges that could impact a risk assessment, our safety experts immediately reassess to ensure the product continues to meet our high safety standards.
Fairy’s commitment to safety is a non-negotiable obligation
Safety is not a choice; it is a non-negotiable legal requirement for placing a product on the market. There are strict laws covering human health, environmental health, and protecting consumers, which are based on decades of rigorous scientific understanding [Link to article #2 - Fairy’s Commitment to Strict EU Regulatory Compliance]. Fairy’s unwavering adherence to these comprehensive legal frameworks provides concrete, demonstrable proof of the inherent safety and quality of every product we bring to the market.
Frequently Asked Questions
Yes, Fairy dishwasher tablets are safe when used as directed. Safety is designed into our products from the very beginning, backed by over 180 years of consumer trust and a team of more than 500 scientists. We guarantee safety through:
- Strict safety margins: Ingredients are formulated at an optimal concentration to ensure safety, performance and value is met, typically at levels 100 to 1,000 times lower than established safe limits.
- Rigorous testing: Every product undergoes a trusted, four-step risk assessment developed by the U.S. National Academy of Sciences.
- Legal compliance: Fairy strictly adheres to all human and environmental health laws, ensuring safety is a non-negotiable standard.
- Continuous vigilance: Our scientists constantly monitor new scientific data to ensure products remain safe long after they hit the shelves.